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Randy Phalla
Front End Web Developer
I build responsive, accessible, and pixel-perfect web interfaces
About me
About
I'm passionate about building accessible, responsive, and pixel-perfect user interfaces that prioritize intuitive navigation and elevate user satisfaction. I strive to bridge the gap between design and development by delivering clean, efficient, and maintainable code while ensuring usability for all users.
I recently worked at Dentsu Creative as a Senior Front-End Developer, where I led the frontend team on GM Live. I contributed to theme building for each brand, maintained and enhanced existing UI components powering GM Live's frontend, and ensured the platform adhered to web accessibility standards and best practices to deliver an inclusive user experience.
In the past, I've had the opportunity to work with clients across various industries, including hospitality, healthcare, marketing, real estate, finance, and social platforms.
In my spare time, I enjoy working out, watching TV shows, anime, and movies, or playing video games—always chasing that platinum trophy.
View ResumeSkills
Skills
Programming Languages HTML, CSS, Sass, JavaScript, TypeScript, PHP
Technologies: React, Angular, React Native, Ionic, Material UI, Tailwind CSS, Bootstrap, Redux, Firebase, Node.js, Express, NoSQL, MySQL, MongoDB
Tools & Platform: Git, GitHub, Bitbucket, Bitbucket Pipelines, Jenkins, Storybook, Cypress, Playwright, Figma, Amazon S3, WordPress
Work Experience
Work experience
Senior Front End Developer @ Dentsu Creative
Apr 2023 - Dec 2024
Developed and implemented the GM Live Admin Panel, a web application for managing vehicles, topics, events, and localization across multiple brands. Designed and implemented a Material UI-based design system for the GM Live website for General Motors, creating custom themes for each brand to ensure platform consistency and enhance brand alignment. Led the development to revamp the Lounge and Showroom interfaces, enhancing user interaction and engagement through collaboration with a cross-functional team and extensive QA testing.
Senior Web Developer @ Devlift Media
Dec 2016 - Apr 2023
Develop, style, and deliver high-quality websites, design systems, theme systems, mobile applications, and cross-platform digital experiences for a diverse range of clients. Designed and implemented a theme-based design system for a hospital learning platform using React, Tailwind CSS, and Storybook, creating reusable UI components. Led a small team to redesign a hotel website, increasing direct bookings by 50%, and ensuring a seamless user experience. Mentor junior developers by offering guidance on best practices, development workflows, and providing technical support. Ensured accessibility by following A11y and WCAG guidelines, sharing knowledge with peers, and implementing automated end-to-end testing with Cypress to improve QA efficiency
Education
Education
Interactive Media Specialist @ Fanshawe College
Sept 2015 - Apr 2016
Graphic Design @ Fanshawe College
Sept 2011 - Apr 2014